NXCAM

Here's the "other" 35mm sized sensor camera from Sony, being developed at an entirely different factory.

I guess the NXCAM is the direct competitor for the Pansonic AG-100 and will record a Sony version of AVCHD.

http://www.xdcam-user.com/?page_id=5

As a side note, the blog state the Sony F3's native ASA is 800 in normal gamma and hypergamma and 1600 ASA in S-Log. The S-Log not only compresses the highlights and brings up the low lights (hence the S gamma curve) giving more dynamic range but it's also like shooting with the -6 gain switch on.